Workplace Culture and Retention: How Culture Keeps Your Best People
- Ian Gregory

- Aug 30, 2022
- 3 min read
Updated: Nov 14

Retention Through Culture: What Really Keeps Your People
Why Workplace Culture Drives Retention
The word that should be associated with retention—and mostly isn’t—is culture. When we talk about workplace culture and retention, we’re really talking about the day-to-day behaviors, expectations, communication, and values that shape what it feels like to work in your organization.
Culture is defined as the way of life, especially the general customs and beliefs, of a particular group of people at a particular time. In short: it is who we are and how we do things.
Organizations must be intentional about teaching, reinforcing, and modeling their culture, because here’s the truth: If you are not deliberately building your culture, someone else is — and that “someone else” may not be who you want shaping your people.
Culture Exists Everywhere — Even Where You Didn’t Intend
Culture is a funny thing, because it can mean something different to every person on your team. You can have as many cultures as you have leaders—formal or informal—because anyone with influence can affect behavior.
Ideally, there should be one overarching culture that:
aligns with the mission
reinforces organizational values
outlines expectations and consequences
teaches rights and responsibilities
creates consistency from department to department
But unless leadership is aligned and trained, each department develops its own culture—sometimes positive, sometimes destructive.
The Link Between Culture and Retention
If retention is your goal, your people must feel a sense of belonging. Every employee has two universal needs in the workplace:
To feel like they are doing something important
To feel like their voice carries weight
If employees believe they are replaceable, unnecessary, or unseen, they will disengage. And disengagement is costly. Partially engaged and disengaged employees cost workplaces $450–$550 billion every year.
Culture Must Reinforce Value and Purpose
Leadership should be paying attention to their workers, their workspace, and the bigger impact of what the organization contributes to the world.
We work with a manufacturing company known for their chambers. Anyone can see:
craftsmanship
engineering
high standards
But what most workers don’t see is this: Their products are so well-made that NASA buys them — and those same chambers help the space program move forward in meaningful ways. Imagine telling workers that. Imagine thanking them for their contribution to the future.
Would you create a more engaged, more committed employee? Absolutely.
High Standards + Appreciation = Powerful Culture
High standards are essential. But so is appreciation. Every workplace has both mistakes and successes. Leaders must understand how to balance their responses so they can unbalance the workplace in favor of success.
Here’s what that means:
Mistakes are tolerated as long as learning is taking place.
Successes are celebrated—openly, regularly, and enthusiastically.
Progress is recognized.
Growth is supported.
When leaders are trained to create this kind of environment, the entire workplace shifts toward excellence.
Retention Requires a Culture That Evolves
The workplace has changed—especially in manufacturing. There are no longer ten people lined up for every open position. Sometimes there isn’t even one. If organizations want to retain the best and brightest, they must:
build strong relationships
communicate expectations clearly
reinforce value and purpose
connect work to impact
celebrate success
train leaders consistently
Retention doesn’t happen by accident. Retention is the natural outcome of a strong, healthy, intentional culture.
If you’re ready to strengthen your culture, develop your leaders, and build a workplace where people want to stay, explore Your Leadership Approach—a practical, high-impact microlearning workbook that helps leaders understand who they are and how they influence culture.





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