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Workplace Culture and Retention: How Culture Keeps Your Best People

  • Writer: Ian Gregory
    Ian Gregory
  • Aug 30, 2022
  • 3 min read

Updated: Nov 14


View of a manufacturing floor representing workplace culture and employee retention.

Retention Through Culture: What Really Keeps Your People

Why Workplace Culture Drives Retention


The word that should be associated with retention—and mostly isn’t—is culture. When we talk about workplace culture and retention, we’re really talking about the day-to-day behaviors, expectations, communication, and values that shape what it feels like to work in your organization.


Culture is defined as the way of life, especially the general customs and beliefs, of a particular group of people at a particular time. In short: it is who we are and how we do things.


Organizations must be intentional about teaching, reinforcing, and modeling their culture, because here’s the truth: If you are not deliberately building your culture, someone else is — and that “someone else” may not be who you want shaping your people.


Culture Exists Everywhere — Even Where You Didn’t Intend


Culture is a funny thing, because it can mean something different to every person on your team. You can have as many cultures as you have leaders—formal or informal—because anyone with influence can affect behavior.


Ideally, there should be one overarching culture that:


  • aligns with the mission

  • reinforces organizational values

  • outlines expectations and consequences

  • teaches rights and responsibilities

  • creates consistency from department to department


But unless leadership is aligned and trained, each department develops its own culture—sometimes positive, sometimes destructive.


The Link Between Culture and Retention


If retention is your goal, your people must feel a sense of belonging. Every employee has two universal needs in the workplace:


  1. To feel like they are doing something important

  2. To feel like their voice carries weight


If employees believe they are replaceable, unnecessary, or unseen, they will disengage. And disengagement is costly. Partially engaged and disengaged employees cost workplaces $450–$550 billion every year.


Culture Must Reinforce Value and Purpose


Leadership should be paying attention to their workers, their workspace, and the bigger impact of what the organization contributes to the world.


We work with a manufacturing company known for their chambers. Anyone can see:


  • craftsmanship

  • engineering

  • high standards


But what most workers don’t see is this: Their products are so well-made that NASA buys them — and those same chambers help the space program move forward in meaningful ways. Imagine telling workers that. Imagine thanking them for their contribution to the future.

Would you create a more engaged, more committed employee? Absolutely.


High Standards + Appreciation = Powerful Culture


High standards are essential. But so is appreciation. Every workplace has both mistakes and successes. Leaders must understand how to balance their responses so they can unbalance the workplace in favor of success.


Here’s what that means:


  • Mistakes are tolerated as long as learning is taking place.

  • Successes are celebrated—openly, regularly, and enthusiastically.

  • Progress is recognized.

  • Growth is supported.


When leaders are trained to create this kind of environment, the entire workplace shifts toward excellence.


Retention Requires a Culture That Evolves


The workplace has changed—especially in manufacturing. There are no longer ten people lined up for every open position. Sometimes there isn’t even one. If organizations want to retain the best and brightest, they must:


  • build strong relationships

  • communicate expectations clearly

  • reinforce value and purpose

  • connect work to impact

  • celebrate success

  • train leaders consistently


Retention doesn’t happen by accident. Retention is the natural outcome of a strong, healthy, intentional culture.


If you’re ready to strengthen your culture, develop your leaders, and build a workplace where people want to stay, explore Your Leadership Approach—a practical, high-impact microlearning workbook that helps leaders understand who they are and how they influence culture.

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